Privacy Policy

FrameOra Ltd is a company registered in England and Wales (Company No. 16367728), operated jointly with AMC Brothers Ltd (Company No. 14372944), both registered at Unit 17 Broadclough Mill, Burnley Road, Bacup, England, OL13 8PJ. Our website is https://frameora.uk, a WooCommerce-powered online store selling custom and standard-size picture frames across the UK and to over 30 European countries.

FrameOra Ltd is the data controller for the personal data described in this policy.

When you buy something from our store, as part of the buying and checkout process we collect the personal data you give us, including your name, billing and shipping address, email address and phone number. We use this information for purposes such as:

• Sending you order and account information — order confirmations, dispatch and delivery updates, invoices, and account notifications
• Responding to your requests — including refunds and complaints, per our Returns & Refunds Policy
• Processing payments — including sending information to, and receiving information from, our payment gateways for fraud screening
• Setting up your customer account — if you choose to create one, so you can view past orders
• Complying with legal obligations — including our tax, accounting and reporting obligations
• Improving our store offerings — including testing and troubleshooting new features

We generally store order information for as long as necessary to fulfil the order, and for a further period to meet tax, accounting and legal reporting obligations (commonly around six years for financial records under UK requirements).

We accept payments via Klarna, Clearpay and PayPal. When processing payments, some of your data — including the information necessary to process or support the payment, such as the purchase total and billing details — will be passed to the relevant payment provider. We do not store your full card details on our own servers; card and payment information is handled directly by these providers under their own privacy policies:

• Klarna — klarna.com/privacy-policy
• Clearpay — clearpay.co.uk/privacy-policy
• PayPal — paypal.com/privacy

Please review the privacy policy of your chosen payment provider to understand how they handle your data.

Our store uses cookies to keep track of cart contents while you’re browsing our site. WooCommerce, the platform powering our store, uses cookies for the following purposes:

If you comment on our site, you can opt in to saving your name, email address and website in cookies for convenience, so you don’t have to re-enter these details next time. These last for one year. Visiting our login page also sets a temporary cookie to check whether your browser accepts cookies, containing no personal data and discarded when you close your browser.

Comments

When visitors leave comments on the site, we collect the data shown in the comments form, along with the visitor’s IP address and browser user agent string, to help with spam detection. An anonymised string created from your email address (a “hash”) may be shared with the Gravatar service to check whether you use it — see automattic.com/privacy. Once your comment is approved, your profile picture becomes publicly visible alongside it.

Media

If you upload images to the site, avoid including embedded location data (EXIF GPS). Visitors can download and extract any location data from images published on the site.

Embedded content from other websites

Pages on this site may include embedded content — videos, images or articles from other websites. This embedded content behaves exactly as if you had visited that other website directly, and those websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with the embedded content, including tracking your activity if you’re logged into an account with them.

As we deliver to over 30 European countries, order and account data may be processed by service providers located outside the UK — for example, cloud hosting, payment processing or delivery partners based in the EU or elsewhere. Where this happens, appropriate safeguards (such as standard contractual clauses or equivalent protections) are used to protect your data in line with UK GDPR requirements.

For EU deliveries, VAT and duties may be handled via the Import One-Stop Shop (IOSS) scheme, which involves sharing the minimum order and customs data necessary with customs authorities and logistics partners.

If you have an account with us or have left comments, you can request an exported file of the personal data we hold about you, including anything you’ve provided to us. You can also request that we erase any personal data we hold about you — excluding data we’re legally obliged to retain for administrative, legal or security reasons.

If you’re located in the UK or the European Economic Area, you also have the right to object to or restrict certain processing, and to lodge a complaint with your local data protection authority — in the UK, the Information Commissioner’s Office (ico.org.uk).

We may update this Privacy Policy from time to time — for example, to reflect a new payment provider, delivery carrier, or legal requirement. The “Last updated” date at the top of this page shows when it was last revised. We encourage you to review this page periodically.